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Pimcore PIM for Distribution Industry

Digital Strategy Is Changing the Rules

Drive Digitalization

Distributors face a multitude of challenges concerning their product data. They have to meet the heightened expectations of both the buyer and the supplier.

In the age of digital consumerism, the distribution industry is moving towards greater agility and granularity in supply chain efficiency and ‘anytime and anywhere’ product availability. Thus, it needs to strengthen its digital capabilities to match demand, ensure omni-channel engagement, and create new value-chains.

But to capitalize on this digital trend, the distribution industry needs advanced master data management and integrated supply chain strategy in SKUs, suppliers, and buyers’ information to seamlessly enable omni-channel presence, integrate new point-of-sale, reduce product-to-market time, and amplify revenue.

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Digital Transformation with Pimcore PIM Solutions

  • Master Data Management

    Break the silos and harmonize multiple data sources with a trusted version of master data. Create a single view of product information for real-time visibility of product availability, prices, and promotions across the supply chain and point-of-sale.

  • Boost Productivity

    Integrate data, content, and commerce in one unified platform to enhance operational efficiency. Quickly add exclusive and new SKUs or update existing one to timely react to niche customer segments. Leverage machine learning-powered image recognition for digital asset classification, product tagging, and content curation.

  • Direct-To-Consumer Experience

    Transform the way you reach consumers with our unified digital commerce. Provide omni-channel customer experience with real-time product information and richer digital content.

Supply Chain Optimization with Pimcore PIM Solutions

  • A Single View of Products

    Get a single view of products and suppliers’ information to easily exchange new product data and deliver it quickly and accurately to various systems with better quality, governance, and stewardship.

  • Real-Time Visibility

    Eliminate manual work of data management (paper-based data handling), for e.g. master data on suppliers and partners with automated import/export and real-time connection to external data sources. Deliver accurate and consistent product visibility across the supply chain, i.e. direct, channel, and retail.

  • Accelerate Time-to-Market

    Speed-up the distribution process of product information and digital content with suppliers, vendors, and partners’ ecosystem by managing complexities like geography, channels, SKU assortment, distribution mechanism, languages, and regional factors.

Sales and Marketing Agility with Pimcore PIM Solutions

  • Omnichannel Brand Engagement

    Manage product experience from a single platform to ensure brand consistency and amplify customer engagement efforts across multiple channels – web, mobile, social, e-mail, print, digital signage, etc.

  • Smarter Targeting

    React quickly to market opportunities with marketing automation and integrated operations. Create behavior-based communication (birthday wishes, weather targeting, and geo-location targeting) to boost conversions using customer segmentation based on data.

  • Classification Standards

    Classify and structure product data based on industry-specific classification systems such as eCl@ss, ETIM or GS1. The Pimcore classification store is an advanced data modeling component to manage any type of classification systems.